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Understanding shopper behavior during Prime Day via AMC insights

Prime Day 2024 has come and gone and the Flywheel data team has uncovered valuable learnings from the event utilizing AMC audiences and insights that can set the scene for preparing for future events.

Written by

Dan Nealon

•

August 9, 2024

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Understanding shopper behavior during Prime Day via AMC insights

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Understanding shopper behavior during Prime Day via AMC insights

Everything you need to know about Amazon chargebacks

Changing the narrative of AVNs to an opportunity for positive outcomes (featuring Stratably)

An update on Amazon’s Rufus and what it means for brands

Understanding shopper behavior during Prime Day via AMC insights

Is Amazon's stable profitability in Europe causing a decline in vendor purchase orders?

Building a DSP frequency cap model using metrics from AMC

The cost of not utilizing AMC in EMEA

Cannes 2024 recap - a celebration of retail media, connected commerce, and more

Retail Insights: Global eCommerce growth and the marketplaces to prioritize

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This Month Above the Fold w/ Patrick Miller - Instacart + Uber Eats, SKU Sharing, & TV Advertising

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