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Understanding shopper behavior during Prime Day via AMC insights

Prime Day 2024 has come and gone and the Flywheel data team has uncovered valuable learnings from the event utilizing AMC audiences and insights that can set the scene for preparing for future events.

Written by

Dan Nealon

•

August 9, 2024

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Understanding shopper behavior during Prime Day via AMC insights

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Understanding shopper behavior during Prime Day via AMC insights

MFAs, junk inventory, & how Flywheel is helping brands navigate a broken ecosystem

How to strategize against private label in digital commerce

The importance of the organic catalog for your Walmart.com strategy

Walmart provides more CTV opportunities for advertisers with acquisition of Vizio

Leveraging full-funnel AMC data to engage with audiences when it matters most

Search is becoming even more customized with Amazon’s launch of AI-powered search assistant, Rufus

Diving deep into Digital Commerce at CES 2024

Thriving in First-Party Gardens

Brand Term Targeting is now available on Walmart - here’s what you need to know

The Big Shift - How Brands Tip the Retail Power Balance

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In-Store: Entering the next generation of retail media

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What Instacart's latest partnerships mean for advertisers

How to get started with Amazon Marketing Cloud

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The rise in Retail Media Networks (RMNs)

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